1. Home
  2. Guides by niche
  3. Pilates instructors

For Pilates instructors

Your followers want your cues when you are not in the room.

Pilates audiences ask how to start at home, how to make an exercise easier or harder, and whether they are doing the hundred right. We turn those questions into a researched, designed guide in your voice. We build it first, at our cost.

Apply as a creator See an example outline

For creators with an engaged, English speaking audience, typically between 10,000 and 100,000 followers.

The questions

The guide is already in your comments.

Your audience asks the same questions every week. Those are buying signals. We read your content, comments and questions as evidence, then group the recurring asks into one clear product.

  • Can I do this without a reformer?under every studio clip
  • How do I know my core is actually working?the DM you get every week
  • Is there a beginner version of this?under a flow video
  • Saved for tomorrow morning.a routine saved far more than it is liked

Examples of the kind of question, not collected data

What a guide could look like

An example outline. Yours comes from your audience.

Pilates · mat programme

Mat Foundations at Home

A four-week mat programme with the cues you give in class.

Bonus tools

  • Four-week calendar with routine cards
  • Cue sheet, one page per exercise

Illustrative outline, written for this page. We have not built a pilates guide yet. Yours would come from your content and your audience's questions, and could look quite different.

  1. Setting up at homeSpace, mat, props you already own, and a gentle warm-up.
  2. Breath and centreBreathing patterns, and what engaging your centre feels like.
  3. Neutral spine and imprintFinding them lying down, then keeping them while moving.
  4. The foundational mat exercisesEach one with cues, common mistakes and an easier version.
  5. ModificationsScaling down and up without losing the point of the exercise.
  6. Short routinesTen, twenty and thirty minute sessions for real weeks.
  7. Progressing with careWhen to add load or tempo, and when to see a professional.

Who buys it

The people already asking you.

  • Beginners who cannot get to a studio, or not often enough.
  • Class regulars who want to practise between sessions.
  • Followers who do your videos and want structure around them.

Why a guide

Your value is in the cues: the small corrections you give a room every day. Written down in order, with illustrations and short routines, those cues become something a follower can use on their own floor.

What you get

A complete product kit. Not a PDF.

  • The ebook

    60 to 90 designed pages. Chapters, exercises, diagrams and illustrations.

  • Bonus tools

    Checklists and worksheets your readers actually fill in.

  • Cover & identity

    One product world, built from your aesthetic.

  • Launch kit

    Sales page, gallery images, a 90 second video script, launch posts, stories and captions.

  1. 01Listen
  2. 02Find the pattern
  3. 03Validate
  4. 04Build
  5. 05Package
  6. 06Learn

How it works, step by step

The partnership

We win when the product wins.

  • We build it first, at our cost. You see the finished product before you agree to anything.
  • Nothing is published without your approval. You see a preview, then the full file, then the sales page.
  • Little of your time. A few short emails, one look at the finished product, and your own launch posts. No calls required.
  • Your content stays yours. We do not publish anything under your name without your approval, and we do not claim your audience or your content.
  • A short written agreement. Who owns what and how revenue is shared are set in writing before launch, not on this page.
  • Checkout and delivery on Whop. We set up the sales page and the store. You launch to your audience.

Legal and financial terms are confirmed in the written agreement, not on this page.

Selected work

Four products. Four different worlds.

No pilates guide among them yet. Each was researched, written and designed by the studio around one niche and one voice.

Real covers · creator names withheld

Questions

Before you apply.

My routines are already free on my page. Why would anyone pay?

A video shows the movement once. A guide gives the cues, the easier and harder versions, and a four-week order to follow, so people can practise without you. We do not promise sales. We build the full product first, at our cost, so you can judge it before agreeing to anything.

Do I need to write the guide myself?

No. We research, write and design the whole product from your content and your audience's questions, in your voice. You read the finished product and approve it before anything is published.

Who owns the product?

This is set in the written agreement before we start. We do not publish anything under your name without your approval, and we do not claim your audience or your content.

More answers in the full FAQ.

Other niches

Build what your audience already asks for.

Tell us where your audience lives. We read every application and reply personally.

Apply as a creator

Applications are read by a person. Expect a reply within a few days.